Ivy League

I normally stay away from designs and logos in the clothes that I wear, but every now and again I find something that I can’t live without. I was in Hollywood when I found this amazing sweatshirt, and I couldn’t let it go. Sometimes all it takes is a pop of color and a great design and you’re ready to run out the door and into life.



I wanted to keep the look more polished, so pairing it with a pair of black and white Nikes echoes the print of the sweatshirt, and keeps things looking a little more streamlined and finessed. Paired with a pair of simple, light washed Levis, and I’m ready to go.


Photos courtesy Kristin Booker for Giafrese

Jeff Smith

Jeff started in photography and short format video, and he's been at the forefront of the web tv movement. He’s worked on haute couture shoots in Paris, shot street style in Milan, and is currently developing a steady roster of beauty, fashion, and digital clients in NYC.